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"Founded in 2009, this metropolitan mecca of all things flourishing has built an impeccable reputation based on their seamless delivery and magnificent designs." ArchitecturalDigest.com
Well designed flowers must tell a story. This simple yet profoundly important idea guides everything we do at Gabriela Wakeham Floral Design. We want to be a transformational lifestyle florist dedicated to vastly improving the caliber of floral design and delivery in New York City.
Drawing upon the highest quality roses, orchids, peonies and calla lilies, we are artisan storytellers. The questions we ask ourselves include: Who will receive these flowers? What is happening in their lives today? What will bring them the most pleasure and joy? Once we have arrived at the answers, the creative process begins. Our aware and well-informed approach sets us apart from neighborhood NYC florists, and it helps you send the best.
We understand that we are creating floral arrangements to enhance important occasions in your life, and in the lives of people who matter most to you. Today might be someone's birthday, an anniversary, a wonderful moment in a budding romance, a time to say thank you or to congratulate someone for accomplishment of an significant milestone. We are all about helping you with romantic gestures, heartfelt gifts and extravagant creations to surprise and delight those who have achieved amazing things.
This also is why we deeply and stubbornly are committed to the concept of luxury. We are laser focused on a high-end approach. To us, the ideal words include opulent, extravagant, imaginative, flawless, one-of-a-kind, unforgettable, elegant, artful, seductive, indulgent and lavish. We hope that by listing these, it may help bring to mind the sort of experience you might have when ordering our flower delivery in New York, NY.
For florists wise enough to draw upon the city's finest resources, the elements might be somewhat the same. But this is where any similarity ends between us and other New York City flower deliveries. Marshaling the creative power of a dynamic team approach and uniquely talented people, we set about to transform both the design and delivery aspects. To help our blooms tell compelling stories and enhance life's imporant moments, everything we do is inspired by the ideals of originality, highest quality and prompt service. We absolutely love flowers, and it shines though in everything we do.
Our design-driven creative philosophy is exclusive to us and two-pronged. The first major portion involves modernity. It is about adding genuine designer touches to create new and unusual floral arrangements. The second part, and the one for which we may be the best known and celebrated, involves reimagining the classics. There are certain flowers that might fall into overuse or cliche. Our team works tirelessly to reinvent these iconic looks and render them newly surprising and beautiful.
This means if you are sending two-dozen long-stem red roses, choose ours because they have more precise styling with extra touches and detail. If you are ordering an orchid plant, know that our team has scoured the city to find the best growers and resources, dealing only with people we trust. If you are taking a gamble and sending flowers to a picky and opinionated person, rest assured our better New York florists have impeccably high standards themselves. We understand the discriminating visual sensibilities of the creative elite, and everything we offer is of the proper caliber to meet their high standards.
And then there are the human dimensions, which are the most important but can be elusive. We believe romantic flowers should be seductive and sensuous. Modern arrangements need to be elegantly simple yet remarkably imaginative. The finest traditional floral styles are about artfully mixed explosions of color and texture, capable of instantly bringing a smile to anyone's face. These are the sorts of things we mean about transformational lifestyle floral design. We know for sure it can make impactful and valuable contributions to quality of life in nearly any setting.
If you ask two people "what is beauty?" it is nearly certain that you would receive two very different answers. We believe varying opinions nourish the creative process and lead to the most interesting and beautiful outcomes. At the same time, forging consensus from diversity is at the very heart of our way of working. Seldom does anyone on our team have an idea that is not vetted, and often improved upon, by the team as a whole. We have gone out of our way to assemble a group with very different backgrounds and ideas, yet with a shared commitment to the highest standards in design and quality.
To us, our way of working is particularly essential given New York's stature as a global city. The flowers we design and deliver same-day need to honor and respect the people who live and work here. We need to always consider their incredible continuous exposure to the world's newest and most influential ideas. Every day we are watching the markets, highlighting new arrivals, celebrating the seasons and often starting trends. One of our most distinct creative signatures is a strong interest in mono-flower looks, which for us in many ways represent the essential modern classics. Few natural elements can be as sophisticated and visually striking as a vase of the most perfect large white calla lilies. Or maybe an arrangement of tulips with as many as 100 stems, each perfectly placed in an artisan silhouette. These can bring the a-ha moments when even doubters and skeptics are converted to the luxury florist way of designing and working.
Extraordinary and genius looks in floral design often spring from risk taking and experimenting with new ideas that draw the eye's attention. Taking a step back from everyday life and working from scratch to rediscover the inherent potential of each flower is of paramount importance. An open-minded and critical thinking approach guides our creative team at every step of the process. Breaking norms and moving past old fashioned binary paradigms to shake things up can bring the most beautiful and breakthrough results. How do you send colorful flowers to anyone, men included? Can everyone enjoy the corporate floral arrangements and styles we design for the offices of female executives and entrepreneurs? How can contemporary issues and ideals be reflected in our flowers? These factors in the broader world continuously inform and inspire our flower design, helping it progress and become more relevant every day.
We value and respect all of our clients equally and we design at a range of prices, but we also have an understanding of unique situations and very special needs. For example, if you suddenly find yourself in the position of needing to send flowers to a film or music star, television personality, fashion designer, Broadway actor or media celebrity, we are ready to help. Keeping our collection ahead of the curve and chock-full of the highest-end blooms always is our highest priority. We update continuously with the latest seasonal flowers and go out of our way to maintain the finest collection of upscale year-round varieties such as orchids, roses and calla lilies.
Within our significant Luxury Collection you will find a number of ultra high-end pieces that earn five-star reviews and are designed to be among the best celebrity flowers in NYC. One of the first to come to mind is our over-the-top Simply Chic arrangement of phalaenopsis orchids. Its eight flowering stems are extra long and they cascade over the sides of their vase. The look is sublimely sophisticated and undeniably opulent. In the ultra luxe rose category, your choices include a breathtaking six-dozen stem rose dome in red, white or magenta that is hand-tied and takes a team of two floral designers working together to complete. Each one is a masterpiece of sheer perfection and beauty. And then there are peonies, which when in season are the show-stopping favorite flowers for VIP clients and their families. They fit amazingly into luxury apartment homes, stately townhouses, wide open lofts and skyscraper penthouses with open views all the way to the horizon.
Our sources of creative inspiration are far and wide. They can be close and literal like New York City itself or more abstract and visually astute such as Pop Art or classical Baroque master paintings. Concepts like modern romance, outdoor celebration, family dinner, milestone birthday and many others inspire us equally. A good portion of our design proceeds from the flowers themselves, where even the simplest of ideas become undeniably elegant. We take great pride in creating amazing floral arrangements that are magical, soulful and enchanting. These values have helped us design successfully for celebrities of nearly every age and walk of life.
We also are big ones on floral design research. As Instagram and Pinterest provide vast and continuous streams of content and ideation, we robustly contribute images of our own work and devour the pages of others who have interesting opinions to add to the creative conversation. On the flip side, deep knowledge and study of classical floral arranging techniques and best practices guide much of our work. While technology transforms images, the flowers themselves remain much the same. We never cut corners on proper conditioning and handle every stem individually by hand. These deliberate steps help to assure you that every single bloom leaves our design studio at its absolute peak of beauty and freshness.
The most highly rated corporate florists in New York, NY need to be able to handle any request, large or small, and often at the last minute. We quickly respond with ideas and solutions whether the need is for design of a major event or fast delivery of extra special flowers to an important client. Corporate floral services frequently revolve around branding and image standards which can be of paramount importance in supporting overall brand identity. First and most importantly, we make certain to listen and learn. Each company and its needs present unique opportunities around specific attributes including colors, themes. aesthetics and personalities. Bigger picture considerations of modern versus classic set the overall tone and we follow though with unique ideas and close attention to every detail.
Key among our corporate clients are premium retailers, often designer fashion and accessories brands, who arrange for weekly flower delivery. Their custom floral arrangements become visual focal points within store interiors, aligning with coloration, texture and other interior design elements. Fixed looks, often featuring white orchids and calla lilies, are among the most popular for modern aesthetics. Seasonal blooms with joyful pops of color are the preferred styling for more traditional brands. Exacting proportions and perfected symmetry distinguish our floral design for retail, exponentially increasing its visual impact and value to the personality and character of each store. Collaborations and enhancements for special events and capsule collections inspire us creatively and our designers welcome all opportunities to support image objectives.
The exquisite taste and designer sensibility of our high-end corporate floral design also has caught the interest of the NYC hospitality industry, most notably fine restaurants and hotels. In fact, we provide we provide weekly deliveries and custom flowers to the city's top chefs and group restaurant operators, for whom memorable and inspiring looks are among key visual elements in creating their overall customer experiences. Equally important, elite hotels contract with us for lobby flowers, including front desk and reception area arrangements, add personality and uniqueness their interior styling. These collaborations are important to us and our business has grown considerably every year thanks to word-of-mouth referrals from inside both sectors.
No matter how well we plan, there can be times when even the most organized among us needs a last-minute New York florist. To help accommodate, we offer same-day service for many orders and next-day delivery for nearly all orders. Especially for anniversary flowers, birthday, get well and sympathy floral arrangements, very prompt service can be a necessity.
To help assure you of a better outcome, we work only with the most expert staff. Some of our delivery specialists have more than 30 years of specific experience in the floral industry. They understand the transport of your blooms is of considerable importance. Thanks to their devotion to their jobs, they have specialized knowledge about how to handle delivate bouquets in expensive vases, what to do on very hot or very cold days, and how to navigate increasingly demanding security protocols at many corporate and residential building in New York City. All of these details can become essential to getting your flowers through on time and in perfect condition.
Founded at 310 Greenwich Street in Tribeca in 2009, we today serve a significant portion of NYC, including Manhattan, Dumbo, Williamsburg, Long Island City, Brooklyn Heights and Astoria. Our current centralized location at 120 West 28th Street, New York, NY 10001 in the Chelsea and Midtown area is ideally located to efficiently cover all neighborhoods in our service territory. In fact, we can promptly reach all downtown sections including Tribeca, Soho, West Village and the Lower East Side as quickly as we can be on either the Upper East Side or Upper West Side.
Becoming the number-one citywide luxury florist is our goal and all of our work is in support of this mission. Our sense of style is impeccable, and both our colorings and patternations are unusual and distinct. These elements all contribute to the designer sensibility we are able to offer, which is in stark contrast to ordinary New York flower deliveries, many of which are focused on cutting corners to lower prices or out-there ideas such as packaging flowers in clumsy looking boxes. With us, everything is first-class even down to our careful wrapping and presentation, all employing premium and carefully selected materials.
To some people, we imagine the presence of flowers in daily life might be considered a luxury. But to us it is a necessity. We could not imagine a day without exceptional roses, orchids, calla lilies and peonies surrounding us and enveloping us in their color, nuance and natural elegance. We feel each creatively inspired organization needs to have a unique design point-of-view. This specific vision underpins how it brings to life aesthetic beauty and value that is meaningful to its clients. Size and scope also are important. In our case, we have chosen a smaller boutique format that is artisanal and bespoke in its approach. This helps us stay close to our clients and to understand them clearly. Because in the end, we are about people and ways to improve their enjoyment of life.
We believe New York City boutique florists like us genuinely exist for true flower lovers and we relish the opportunity to serve a discerning and informed clientele. It is with great excitement that we share new flower arrivals each season, and mark the passage of time by featuring flowers and plants -- elements from the natural world -- that symbolize every moment in the year. For us, nothing else can match the excitement and importance of this annual progression, which is a cornerstone of our online flower shop.
Therefore, each day we strive to keep our unique and upscale collection ever-changing and unlike any other. We have complete reverence for flowers and everything about them. In the hands of our devoted artisans, the finest blooms and perfect styling have the sort of alchemy that turns ordinary flower arrangements into exceptional floral design. To all who give us the opportunity to be of service, whether for personal or corporate needs, we express our deepest gratitude. And we give our sincere assurance that what we deliver always will be the freshest and most beautifully inspiring. Every time.
"Founded in 2009, this metropolitan mecca of all things flourishing has built an impeccable reputation based on their seamless delivery and magnificent designs."